Website animations are all around us! Over your time exploring the internet, you've undoubtedly encountered a subtle button effect as you hover over it, or maybe you’ve seen exciting transitions guiding your journey down a webpage. Over the years, the...
Website copywriting is often the unsung hero when it comes to building a sleek, high-converting website — and often goes criminally underappreciated in the process of building a website. Website copywriting matters. It matters a lot, actually — mostly because it...
In the digital world, where data is king and insights are the currency of success, understanding that the key to building a high-converting website is by mastering the art of website analytics. Sure, you can spend as much money as you want to make the sleekest...
If your website looks like a few dust particles and cobwebs away from being featured at your local history museum, you’re probably thinking it’s time for a new website. Of course, your next thought is, how much does it cost to make a website? We get asked this...
Websites can be frustrating to navigate. With Hick’s Law, web designers can avoid that situation entirely. It’s no secret that creating the optimal user experience on your website is essential for increasing sales and conversions. The last thing you want is a website...
Have you ever wondered how visitors interact with your website? Don't rely on guesswork. There are tools that will provide you with insight into user behavior when visiting your site. Enter Hotjar — a powerful customer experience software that will allow you to...
WordPress plugins are one the biggest reasons why the WordPress platform is so popular… and why it’s so powerful. It’s no secret that we’re huge fans of WordPress, after all, it’s our platform of choice. But there’s a good reason why, as WordPress powers...
Rome wasn’t built in a day. Your website shouldn’t be, either. When building websites or landing pages, seasoned web agencies will use experience, research, and overall best practices to ensure they are launched as optimally as possible. This shouldn’t be the end of...
With the rise of new technologies and tools on the web, it’s easy to oversimplify the website design process. Fortunately, it doesn’t have to be overly complicated, either! We’ve said it before… and we’ll keep saying it ‘til we’re blue in the face! The value your...
This article has been updated on May 2nd, 2023. WordPress is an excellent CMS for most types of businesses. Should I use WordPress? What is WordPress? There are many choices for building a website and what content management system or CMS you should use. It can be...
This article has been updated on November 22, 2023. What is a landing page? This can confuse newcomers to digital marketing, but it doesn't need to be. Especially if you’re just starting to learn about digital advertising. You might have a few questions, like “What...
Have you asked yourself this — should I redesign my existing website or rebuild my website from scratch? Whether you’re a new business looking to get your first website built, or an established brand looking for a website redesign, building out a new website is an...
