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Ultimately, design plays a crucial role in shaping the perception of your business. Especially online, where there's no shoratage of a range of options and excellent design stands out. After all, we canโt smell or touch products through our screens! At least, not...
Youโve seen them everywhere, but just what are Motion Graphics? From YouTube to Facebook to even live TVโyou've seen motion graphics everywhere. It could be an ad during your favorite TV show, scrolling through your social media feed, or even at a live event, chances...
In 1996, journalist John Oppedahl coined the term โcontent marketing,โ but the idea of using content as a way to attract and connect with customers has been around for far longer. Prior to the advent of the personal computer, brands would publish newsletters, guides,...
In todays era marketing campaigns are endeavors that demand meticulous planning and execution. Businesses operating in this landscape must take into account the array of marketing channels. Although this process may seem overwhelming adopting some of the strategies...
Google Discovery is a tool that allows businesses to create and manage effective ad campaigns. It offers a variety of benefits, including the ability to track results and customize ads. Additionally, you can use Discovery to target specific audiences and geographical...
Digital Marketing funnels are like plumbing. You need them to survive and grow a business. A digital marketing funnel strategy should be designed around your goals. You might want immediate sales or brand exposure to nurture long-term awareness. We discuss some...
This article has been updated on June 29, 2024. WordPress is one of the most popular content management systems (CMS) in the world, powering millions of websites. Its flexibility and ease of use make it a top choice for businesses of all sizes. Selecting the right...
This article has been updated on December 01, 2024. What is a landing page? This can confuse newcomers to digital marketing, but it doesn't need to be. Especially if youโre just starting to learn about digital advertising. You might have a few questions, like โWhat...
This article was updated on October 30, 2024 Have you asked yourself this: Should I redesign my existing website or rebuild it from scratch? Whether youโre a new business looking to get your first website built, or an established brand looking for a website redesign,...
First, what is a creative agency? We like to think of a creative agency as a Swiss army knife for all of your branding, advertising, and marketing needs. Some firms have specialties. But essentially, most professional creative agencies provide the core...
We value our customers โ and our customers value us! Do you remember the Budweiser commercial from the 2017 Super Bowl? Probably not, even though it was voted among the best commercials that year. You do probably remember another one from that year, where Kylie Jenner...
Stay on top of the game by knowing what your marketers do Not all marketers are the same and knowing who the right partner for you can be a tough choice to make. Unfortunately, having the wrong one may result in a chain reaction of bad outcomes for your business. This...
This article was updated on June 14, 2023 What is a design asset? A chain is only as strong as its weakest link. The same is true when it comes to your brand design assets. This applies to any form of content you put outโfrom your photography, video, and graphic...
This article was updated last February 14, 2023. Google Paving the way for a safer internet. HTTP vs. HTTPS โ whatโs the difference, and are you secure? What is HTTPS? - Hypertext transfer protocol secure is the secure version of HTTP, the primary protocol used to...
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